"Carbon" Future Co-creating a Grand Air Energy Venture
On January 9th, the Ykr Heat Pump 2024 Excellent Distributors Representative Conference and Technical Exchange Meeting (Gansu Station) were successfully held. Industry elites gathered to discuss various aspects of the air energy industry, including market trends, technological development, and brand building, providing new ideas and directions for the industry's development. Together, they witnessed the blueprint for YKR's development, "Embarking on a New Journey, Building the Dual Carbon Dream."
Rising with Momentum Strategic Layout Leading the Future
In this hopeful and opportunistic era of dual carbon, how does YKR seize the initiative in the Heat Pump race? Mr. Yue Weiyang, Brand Director of YKR, proposed in his keynote address that, under the backdrop of dual carbon, the heat pump industry is entering a decade-long period of explosive growth. He predicted that the global heat pump installations could reach 280 million units by 2025 and nearly 600 million units by 2030.
Mr. Yue Weiyang emphasized in his keynote address that there is a serious phenomenon of product homogenization, and market competition is becoming increasingly fierce. To stand out in such an environment, it is necessary to create differentiated product strength. YKR has invested significantly in human and material resources to innovate product capabilities, forming distinct products compared to competitors. Only enterprises with differentiated product strength can gain a larger market share and consumer recognition.
In the new journey, YKR HEAT PUMP will continuously enhance its core competitiveness, increase product innovation and technological research and development efforts. The future strategic goal is threefold: empowering customers comprehensively through product, policy, and terminal support; building core capabilities with dealers at a faster pace; and embracing the dual carbon era with greater enthusiasm.
New Product Launch Building Differentiated Product Strength, Leading Innovation in Heat Pumps
YKR's Chief R&D Engineer, Mr. Yuan Qinglin, provided detailed introductions to three new products: the commercial large inverter "Equator" series, the energy storage and anti-freezing integrated heat pump, and the AI intelligent Inverter Heat Pump "Galaxy" series. He explained specific aspects in six categories, including product description, usage range, unit configuration, product features, engineering usage, precautions, and competitive analysis. YKR will continue its commitment to the innovation and application of heat pump technology, making a greater contribution to the country's new energy industry.
Comprehensive Advancement in Brand Responsibility Establishing Industry Brand Reputation
YKR actively lays out the air energy market in the northwest, and the local team, with a solid market foundation, has created high-quality project cases in various application scenarios. This includes cultural tourism hotels, religious mosques, schools, and enterprises, gaining recognition from a wide range of customers. Guests who attended the event also personally visited three outstanding projects: China Railway 21st Bureau project, mosque, and hotel engineering.
Principal Zhang Guoxiao, headmaster of Hongtupo Primary School in Linxia County, conducted a brief and solemn plaque award ceremony for YKR's donation to the school. A small plaque not only represents gratitude but also highly recognizes YKR's corporate responsibility to society. YKR will continue to invest in public welfare and be a socially responsible enterprise.
In addition, dealers Mr. Ma Ren and Mr. Wang Tong in the Linxia region shared their experiences and insights on regional market growth at the summit. They detailed the market conditions in their regions and shared successful experiences in market expansion, brand promotion, and online customer acquisition.
Policy Announcement Enthusiastic Ordering on Site
When YKR HEAT PUMP's Gansu and Qinghai Provincial Operation Management Center General Manager, Mr. He Hulin, announced the ordering policy on-site, the strong representation of the YKR brand ignited the enthusiasm of dealers. The scene was lively, and the ordering amount exceeded 6.79 million!
Award Banquet Grabbing Red Packets to Share Joy
At the dinner, YKR awarded outstanding Gansu distributors for their excellent performance in 2023. The awards included Special Authorized Dealer Bronze Award, Excellent Franchisee Silver Award, Outstanding After-Sales Service Award, Outstanding Authorized Dealer Gold Award, and Outstanding Operation Center Gold Award. A total of 32 outstanding distributors received honorary awards. Rewarding excellence, setting examples, inspiring collective efforts towards success, and creating brilliance together. In the future, YKR is committed to continuously advancing the heat pump industry with partners, using the threefold support of product, policy, and terminals to empower dealers comprehensively. Together, they build the dual carbon dream, interpreting the bright future of heat pumps through practical actions.
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